Chapter 1 – Welcome
Video Overview
Chapter one provides an introduction to our Practical Export Skills series and introduces our guest speaker, Declan Murtagh of Digital Red.
Practical Export Skills - Driving sales for your B2B Business through Social Selling Excellence
Social Selling is the art of utilising social media platforms to engage with prospects and create sales conversations. This video tutorial will explore the fundamentals of social selling and how they can be integrated into marketing and sales activities for your B2B business. It is a recording of a recent webinar developed in partnership with digital marketing agency, Digital Red.
Chapter List
- Chapter 1 – Welcome
- Chapter 2 – What is social selling?
- Chapter 3 – Customer Buyer Journey and Traditional Selling
- Chapter 4 – Social Selling Funnel
- Chapter 5 – Building a successful Social Selling network
- Chapter 6 – Content Marketing
- Chapter 7 – Nurturing Leads from Social Selling
- Chapter 8 – Brand Advocates
- Chapter 9 – Measuring Social Selling Success
- Chapter 10 – Q&A